This correlation is so high that our researchers tell us the correlation's default confidence level is a near-perfect 95%. In April alone, for instance, for every single additional comment a product got on its Product Hunt page, its number of upvotes increased by an average of 12.64.
When we number-crunched hundreds of April's top products to uncover the key to their success (that is, how many upvotes and comments they get), we found an extremely high correlation between the number of comments a product gets to the number of upvotes it gets. But once your product is seeing some action on Product Hunt, the most important indicator of your success is the number of comments your product gets. Of second importance when it comes to Product Hunt is getting your product to the front page. Making a great product is the most important factor here, of course. Comments on your product are the key to success, so get involved So, yes, if you can get your product featured by two of the most influential tech blogs on the internet, you'll probably do well on Product Hunt.ģ. As you can see in the scatter plot above, successful product names were all over the place in terms of length. When correlating the number of upvotes a product got in April to the length of its title, there was virtually no statistically significant evidence to prove that any linear relationship exists. The key for Jumbo, then, is its trending topic (see above) and the fact that it was featured by both The Verge and TechCrunch. It's a "single app for all your privacy needs". While the name itself doesn't evoke much meaning, its description does. But wait - the second-most upvoted product with 1,882 upvotes was called Jumbo. The name tells us a lot about what works: it's a tool for an already popular productivity product, Notion. In April, Notion Template Gallery was the most up-voted product with (as of publishing) 2,445 updates. Surprise: Don't worry too much about your product title So while it may be tempting to hop on the productivity train because you see so many products in that space, the law of scarcity may apply here: find your niche, and hit it hard.
In fact, the least-common tags showed more average upvotes than the more common ones. That's because in April, the more specific and uncommon the topic a product was tagged to, the better chance it had to take off. If those sound super general and uninteresting, Product Hunt users agree with you. Of the most-upvoted products in April, "Productivity" was the most common, followed by Tech.
When hunting a product, hunters can choose many topics, but the most-upvoted products keep their topics to no more than four, and 2-3 on average. We looked at topic trends on Product Hunt for hundreds of thousands of products, and we've seen things like Bitcoin, Smart Home Apps, and even Photoshop come and go, replaced by hotter topics. We're not saying you should predict the future, but you need to be aware of trending topics in order to give your product a better chance at being seen on the front page of Product Hunt. We crunched vote numbers, comments, topic trends, and even product name commonalities in order to bring you five things you should probably consider when your product is ready to get hunted on Product Hunt. While being featured on Product Hunt doesn't guarantee success, it certainly brings you closer to your goals.įor this report we took a look at an entire month's worth of top-five daily picks on Product Hunt in order to help creators get closer to finding success on the platform. The most up-voted product of all time, Startup Stash, went on to be acquired by a marketing agency, leaving creator Bram Kanstein with both a nice exit and a boosted reputation as a growth leader. If you're one of the latter, you'll want to read on. And, of course, creators watch and use the site to create success, revenue, and, in some cases, fame. Getting your app, website, or other tech product featured on the front page of Product Hunt can open many doors. Investors watch the site, sussing out potential prospects. Influential users visit the site daily to discover new, innovative products for their fields of expertise.
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